After a drastic revamp to the MacBook line during last week’s special Notebook event, Apple stands to upgrade the iMac and Mac Mini come Macworld with the same energy saving Nvidia technology shipping in the company’s latest products and enhanced graphics. The unibody manufacturing process could be Applied to the iMac and allow for a new enclosure to the Mac Mini.
I’ve covered the technical specs and Hardware advantages the newly revamped MacBook possesses, but in reality, it’s not much different from its bigger brother, the Pro. The same Unibody enclosure is used and made in the same way. The two mirror each other in looks with the exception in size and to prevent any redundancy, you can read up about the shared specs between the two MacBooks here. However, Apple was sure to make the Pro beefier than its previous incarnation.
Written by Tanner Godarzi on October 19th, 2008
Posted in: MacBook Pro
The long awaited upgrade to the MacBook line has finally arrived during Apple’s special notebook event. While the looks strike a chord with some potential buyers, the specs mark a drastic change in Apple’s marketing ventures. A mix of Nvidia GPUs and environmental friendly designs dominate across the board. A new glossy LCD clad with a glass cover offer deeper and more vibrant colors. The new Unibody enclosure provides for a sturdier and lighter chassis.
Written by Tanner Godarzi on October 18th, 2008
Posted in: MacBook
Apple line of displays have always been the neglected child of product updates with their last refresh occurring over a year ago. Sure price cuts came and went but it was little to entice would be buyers which was further magnified as competitors started offering cheaper alternatives that had the same panel Apple used but offering more connectivity options and other perks. The latest update while impressive for the Cinema Display line, received a resounding ‘meh’ from Bloggers.
Written by Tanner Godarzi on October 17th, 2008
Posted in: Hardware
The highlight about Apple’s latest MacBooks had to be the fancy precision manufacturing process which made Johnny Ives glow in glee just telling you about it. Traditional to any new Mac update making it’s way to consumers, there will always be a few who marvel at the final build and some who just want to rip open the damn thing and show you what’s inside like you flipped the cover of a robotic influenced erotica gone horribly wrong.
Written by Tanner Godarzi on October 17th, 2008
Posted in: MacBook
Apple’s MacBook event today is drumming up hype and rumor leaks across the Blog-o-sphere. Last minute reports are narrowing down the price range and specs of the soon to be released MacBooks and previous rumors are being confirmed as well. Unfortunately, whispers of an $899 slot belonging to a new 24 inch Apple Cinema Display are being passed off as true which currently diminishes hope of a lower priced MacBook. The MacBook Pro however, is getting an odd upgrade with the 17 inch getting a minimal bump while the 15 inch receives a new case and better video performance.
Written by Tanner Godarzi on October 14th, 2008
Posted in: MacBook, MacBook Pro, macbook air
Since the iPhone’s inception, its retail presence has been limited to Apple and AT&T stores but has since expanded in the past few months. After an ambitious plan to aggressively market the iPhone in over 70 countries, rumors sprang up about Best Buy and Radio Shack picking up the iPhone 3G. So far only big blue has deemed the iPhone worthy of adorning its retail shelves but another big box retailer may be selling Apple’s little bundle of plastic and glass goodness.
Written by Tanner Godarzi on October 14th, 2008
Posted in: iPhone
Apple’s MacBook line has been long in the tooth for quite a while with their last upgrades dating back to February. Typical to Apple’s release cycle, every 7-9 months significant upgrades are made to the Mac line but tomorrow’s event promises a bigger transition for the MacBook family.
Rumors sites have been buzzing with spy leaks, possible specs and price points. Photos of the MacBook’s new all Aluminum enclosure have made waves alongside the MacBook Pro’s new streamlined chassis. More notable however is the rumored low end price point of $800 which would mark Apple’s real foray into the sub $1,000 notebook market.
Written by Tanner Godarzi on October 13th, 2008
Posted in: MacBook, MacBook Pro
Apple’s MacBook line has been long in the tooth with the whole family only receiving updates a little bit after Macworld 2008 concluded. While Apple focused wholeheartedly on their iPod event to, er, introduce more iPods, October was rumored to contain a MacBook oriented event and it has been confirmed. Apple sent out invitations to prominent members of the press and journalists for a 10 AM (PST time) meeting at their Cupertino headquarters. Be sure to check up on Apple Stash during the day for a complete breakdown of Tuesday’s event.
Written by Tanner Godarzi on October 13th, 2008
Posted in: Events
Sure you can be something intimidating or an object worthy of marketing but why not step it up a notch and make everyone your bitch? That’s right, you too can be Steve Jobs, feared CEO of Apple or at least pretend you are and what better timing to show off your hatred for tight collar, tie lovin’ corporate types than Halloween? With a few minimalistic upgrades to your wardrobe you could probably pass of as Noah Wyle at least.
Written by Tanner Godarzi on October 13th, 2008
Posted in: Accessories