The long awaited upgrade to the MacBook line has finally arrived during Apple’s special notebook event. While the looks strike a chord with some potential buyers, the specs mark a drastic change in Apple’s marketing ventures. A mix of Nvidia GPUs and environmental friendly designs dominate across the board. A new glossy LCD clad with a glass cover offer deeper and more vibrant colors. The new Unibody enclosure provides for a sturdier and lighter chassis.
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Written by Tanner Godarzi on October 18th, 2008
Posted in: MacBook
The highlight about Apple’s latest MacBooks had to be the fancy precision manufacturing process which made Johnny Ives glow in glee just telling you about it. Traditional to any new Mac update making it’s way to consumers, there will always be a few who marvel at the final build and some who just want to rip open the damn thing and show you what’s inside like you flipped the cover of a robotic influenced erotica gone horribly wrong.
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Written by Tanner Godarzi on October 17th, 2008
Posted in: MacBook
Apple’s MacBook event today is drumming up hype and rumor leaks across the Blog-o-sphere. Last minute reports are narrowing down the price range and specs of the soon to be released MacBooks and previous rumors are being confirmed as well. Unfortunately, whispers of an $899 slot belonging to a new 24 inch Apple Cinema Display are being passed off as true which currently diminishes hope of a lower priced MacBook. The MacBook Pro however, is getting an odd upgrade with the 17 inch getting a minimal bump while the 15 inch receives a new case and better video performance.
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Apple’s MacBook line has been long in the tooth for quite a while with their last upgrades dating back to February. Typical to Apple’s release cycle, every 7-9 months significant upgrades are made to the Mac line but tomorrow’s event promises a bigger transition for the MacBook family.
Rumors sites have been buzzing with spy leaks, possible specs and price points. Photos of the MacBook’s new all Aluminum enclosure have made waves alongside the MacBook Pro’s new streamlined chassis. More notable however is the rumored low end price point of $800 which would mark Apple’s real foray into the sub $1,000 notebook market.
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The MacBook Air has been tagged as one of Apple’s less diminutive Macs both in function and size with the exception of the price tag (of course I can assault your conscious with this more but I’m sure you’ve heard) yet a few rumored upgrades could sweeten the deal substantially. Changes to the underlying architecture would make it fit easier within Apple’s notebook lineup and do away with core shut downs and over heating.
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